Want to know the best Business Valuation Formula Multiples? Buy the BRG Book to know detailed information about the rule of thumb for business valuation multiplier, industry data & more The pricing of businesses is based on the sales and earnings for the most part; however, it is important to point out that other factors may enter the process. Simply stated, the price of a business is not cut and dry. It is not based just on earnings, as a valuation may be. The price of a business is ultimately what someone will pay for that business. In short, the price of a business is market driven.

The heading for each business tells if the business is a franchise and gives the name of the business and cross-references. Franchises also include, where available, the approximate total investment and the estimated annual sales per unit.

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