Question: Why do people traditionally add saffron to their daily wellness routines? A. It only adds colour to food B. It contains antioxidant compounds C. It is just an expensive flavouring D. It has no nutritional value ANSWER: B. It contains antioxidant compounds. Saffron is more than a luxury spice. Its natural compounds, including crocin and crocetin, have antioxidant properties which is one reason saffron has been valued for generations. Never tried real saffron before? Maybe it’s time to discover what makes genuine Kashmiri saffron so special. Message us to learn more or inquire about our saffron.

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